Suru

Suru: Sustainable, modular design—furniture and lighting made local with innovative, non-toxic, and circular materials.

Long description

SURU, founded in Barcelona, is a furniture and lighting brand that blends local craftsmanship, innovative materials, and circular design principles. Their modular collections are both sophisticated and functional, created with a strong focus on environmental and social responsibility.
Sustainability is at the core of SURU’s philosophy, reflected in the use of VOC-free finishes, recycled fabrics, and biodegradable cushion fillings. SURU operates with a mixed focus: B2B collaborations with architects and interior designers, and B2C through pre-sale campaigns and more affordable product lines. This dual approach allows them to reach a broader audience while staying true to their values.
By working with artisans, designers, and environmental experts, SURU fosters a creative community committed to responsible design and conscious consumption. Their vision redefines contemporary living—modular, repairable, recyclable, and always toxin-free.